RoadSafe for Parents

This campaign is aimed at making young drivers better drivers. The intention is to make sure that nobody takes to the road without all the help and tools they need to be safe, not just for themselves and their friends but for other road users too.

According to RoadSafe for Parents there is increasing evidence that social factors have an impact on young drivers, and parental involvement is significant.

Research shows that if parents take risks it is likely that their children will too. By monitoring their own driving, parents can play a key role in reducing the number of crashes involving young people.

The campaign offers a number of tips for parents, including: setting a good example; taking a course or driving lesson to bring your skills up-to-date: putting a young driver in the safest car affordable; finding an Approved Driving Instructor (ADI); and thinking of simple solutions to problems such as offering to pick your child up or pay for a taxi.