Behavioural Change Techniques used in road safety interventions for young people


Organisation: University of Leeds (Institute for Transport Studies)
Date uploaded: 12th January 2015
Date published/launched: May 2014


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Behavioural Change Techniques (BCTs) have been successfully deployed to change a range of different health behaviours. This paper defines a series of BCTs that can be applied in the road safety setting and asks which ones are found in road safety interventions for young road users.

The study found that only a small subset of BCTs are employed in most of the interventions. They concentrate primarily on increasing awareness of the risks associated with a particular behaviour, and the severity of the potential adverse consequences.

Recommendations are given for improving the effectiveness of road safety interventions for young people including young, novice drivers by increasing the range of BCTs deployed.

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