Title: An evaluation of low cost workplace based interventions to encourage use of sustainable transport
Organisation: Behavioural Insights Team (BIT) on behalf of DfT
Date uploaded: 1st March 2017
Date published/launched: January 2017
A range of light touch interventions were trialled, and many of them did not yield a significant effect. This highlights the complex challenge of increasing sustainable travel of staff, using low cost behavioural measures, particularly in a context such as Heathrow where sustainable travel is already actively promoted. Nevertheless, the results have led to a range of insights, discussed in this report. Of significance is that these results challenge other findings which were reached from studies that were run with less rigorous methods. This underscores the importance of using a robust testing methodology.
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